ECONOMYNEXT – Sri Lanka’s annual Colombo Fashion Week (CFW) is scheduled to be held this year despite the economic crisis as the event organizers are looking for more fashion entrepreneurs to boost revenue amid the island nation’s economic hardship.
Ajai Vir Singh, founder and Managing Director of CSW said the November 17 event titled “Luxury Edition” which is scheduled to be held at Colombo Galle Face Hotel is “trying to create an interesting narrative as Sri Lanka needs more entrepreneurs.
“Luxury is what brings high value. Luxury also pushes a designer to look at himself as a craftsman,” Singh said.
This luxury edition of CFW can increase the focus on a designer’s craft and take their design label up the luxury ladder while creating a unique identity for Sri Lankan designers.
The Luxury Edition will feature the seasonal fashion collection of 8 designers including Darshi Keertisena of Buddhi Batik, Charini Suriyage, Sonali Dharmawerdana, Fouzul Hameed, Aslam Hussain, Lovi Ceylon, and Dinushi Pamanuwa.
Sri Lanka is undergoing an economic crisis and fashion designing has become a luxury for many people after the cost of living more than tripled this year amid around 70 percent inflation.
Colombo Fashion Week platform is expected to inspire entrepreneurs in the fashion industry to advance their ideas globally and it also aims to broaden the expectations of Sri Lankan designs to create a high value in design products. (Colombo/Nov04/2022)